A Better Broker-Dealer Has Arrived.
Our industry needed a disruptor, so we built one.
Built by us for you.
We are a full-service broker-dealer, registered investment adviser, and insurance agency. Everything we do is with financial professionals and their clients in mind.

Technology Made Easy
Advisor[X], IFP’s proprietary platform, makes it easy to access important metrics, quickly login to important applications, and access an ever-growing bank of knowledge.
We Are Custodian Agnostic
Pick from one of four custodians for your advisory business.
What are you interested in?
Custodian Options
Why limit yourself? Choose from our 4 custodian partners for your advisory assets.
Advisor[X]
Learn about our proprietary digital interface for financial professionals.
Advisory Platform
Our open architecture model is flexible but easy to navigate.
Transitions Process
We use technology to make moving to our firm as easy as possible.